Why McDonald’s Removed The Clown From The Company Image

Why McDonald’s Removed The Clown From The Company Image

Ronald McDonald, the iconic mascot of McDonald’s, disappeared from the spotlight in 2016 following the rise of the “creepy clown” craze in the U.S. and U.K., where people dressed as unsettling clowns and caused disturbances.

In response, McDonald’s pulled Ronald from its advertising to avoid being linked to these negative associations.

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